Coventry Creations Articles

Jacki Smith this the founder, enchantress and visionary of Coventry Creations. She started Coventy in 1992 and with her sister and business partner, Patty Shaw, they have taken if from the kitchen stove to an international company. Author, teacher, presenter, radio host, reader and healer, Jacki has dedicated her entire life to the mission of normalizing the words “Witch” and “Magic.”

Is Candle Magic Evil? Let’s Set the Record Straight

is candle magic evil

Let’s start with the big question: Is candle magic evil? It’s one of those questions that makes me smile, mostly because it reveals just how much mystery and misunderstanding still surrounds magic. So, let’s sit down, grab a candle (preferably a Coventry one), and unpack this idea together. Spoiler alert: the answer might surprise you.   The Roots of the Fear Let’s take a quick walk through history. For centuries, anything outside of the dominant religious or cultural norms was labeled as “evil.” If it didn’t fit within the sanctioned belief system, it was shunned or demonized. Magic, being an empowering practice that often bypassed institutional authority, landed squarely in the crosshairs. Think about it: candle magic is deeply personal. It’s about you taking control of your energy and intentions, and that’s powerful stuff. Historically, anything that put power back into the hands of the individual made those in control a...

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Setting Intent that Unlocks Your Inner Magic

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  Setting intent is the beating heart of magic—it’s the spark that ignites the flame and sets your desires in motion. Without intent, you’re just going through the motions, like a GPS without a destination. But when you set your intent with clarity and purpose, you align your energy with the universe in a way that’s almost impossible to ignore. Intent isn’t just a wish; it’s a declaration. It’s planting your flag in the soil of possibility and claiming your space in the world. So, let’s talk about how to set your intent in a way that’s not just effective but downright transformative.   Start with the “Why” Intent begins with asking yourself, why? Why do you want what you want? Why is this goal important to you? Too often, we skip this step and jump straight into the “how” of making things happen. But understanding your “why” gives your intent...

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Candle Safety: Respect the Flame, Amplify the Magic

Candle Safety with Candle Magic

Let’s talk about something vital to your magical practice: candle safety. It may not be the most glamorous part of working with candles, but trust me, it’s just as magical as any spell you’ll cast. The flame you light isn’t just fire—it’s alive. It’s a living, moving force that transforms energy. And with great magic comes great responsibility. Every time you light a candle, you’re entering into a relationship with that flame. It’s powerful, it’s dynamic, and yes, it’s unpredictable. Over the years, I’ve seen flames do things that defy logic—jumping impossibly far to catch a flammable surface. So, let’s talk about how to keep your magic safe, your eyebrows intact, and your spellwork drama-free.   First Things First: Use a Fire-Safe Candle Holder Rule number one: always use a fire-safe candle holder. I don’t care how sturdy your altar or table looks—a proper holder is non-negotiable. It keeps your candle...

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Manifesting Your Desires with Candle Magic

Manifest with candle magic

When was the last time you let yourself dream? I mean really dream—fearlessly, with your heart wide open. Because, let me tell you, dreams are where the magic starts. If you’re ready to roll up your sleeves and light a fire under those dreams, then you’re in the right place. Candle magic isn’t just about setting an intention; it’s about creating a spark—literally and spiritually. This isn’t a passive process where you whisper to the universe and wait. Nope. This is a co-creative dance with the cosmos, and every step matters. Let me guide you through it, one flame at a time. Step One: Name That Desire Manifestation starts with clarity. If your dreams are murky or undecided, the universe will have no idea what to do with them. Sit down with a notebook and your favorite pen, and write out what you want. Not what your mom wants, not what...

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The Power of Color in Candle Magic

The power of color in candle magic

  There is a mood that comes from candles lit in a dim room.  You are immediately relieved of your earthy (daily) concerns, your brain slows down and you can breathe a little slower.   Candle magic taps into the mood set with this hue of light and starts to unwind your spirit to align with your intent. Every part of candle magic contributes to the weave of magic you are creating.  The flame, the scent, the blessing, the space you are in and the color all contribute to the magic.   Don’t discount the importance of color in your candle magic.  Each color carries its own unique energy that assists in the transformation you are intending.  In the Big Book of Candle magic (page 80) I dive into the color feedback loop where your emotional reaction to a color affects its vibrations and the vibration of the color affects our energy....

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When Your Spell Isn’t Working: A Practical and Magical Guide

What to do if your spell doesnt work

Feeling like your spell didn’t work is disheartening.  It makes you wonder if magic and energy is real or you are just fooling yourself.  Maybe you wonder if the divine is mad at you and you are in punishment.  You did the work.  You lovingly prepared your candles, precisely chose the herbs, and carefully wrote the petition—and still you didn't get the outcome you wanted.  “Why isn’t this working?” But here's the thing: magic is as much about self-discovery and inner growth as it is about external results. Let’s explore why your spell might not be hitting the mark and how to realign for success. Is It Working? The Subtle Signs of Success Magic isn’t always loud and dramatic. Often, its effects show up as subtle shifts, like the faintest breeze moving through your life. Look for those tiny signs that things are beginning to shift: maybe a difficult conversation went...

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Why Candle Magic Works

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Candle magic. It might seem like the simplest form of spellwork—a flame, some wax, and your intentions. But don’t let that simplicity fool you. Beneath that flickering light lies profound power and centuries of tradition. This isn’t just a candle—it’s a portal to transformation, a dance of elements, and your direct line to the Universe. Let’s dive in and explore why candle magic works, why it’s so powerful, and how it transforms your intentions into reality. Pull up a chair. Aunt Jacki is about to get real, magical, and maybe just a little bit sassy.   The Spark of Intention: Where Magic Begins Here’s the deal: magic starts with intention. If you’re just lighting a candle without knowing what you want, it’s like putting an envelope in the mail without an address. Candle magic gives your intention a home, a destination, and a clear path to get there. When you light...

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Shifting from the Lazy days of Summer: Magical Cleansing Rituals for the Virgo Season

Aug2024 WitchesUnion 40pxAs the sun's warmth begins to wane and the whispers of autumn tickle our senses, we find ourselves at the crossroads between Leo's fiery exuberance and Virgo's earthy practicality. This transition calls for a spiritual reset, a cleansing of the energies we've accumulated during our sun-soaked adventures. Let's embrace Virgo's organizing prowess and tend to our neglected magical practices with some candle-based cleansing spells.

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Drawing Back the Bow of Success: A Witchy Guide to Achieving Your Goals

July2024 WitchesUnion 400How many prosperity spells does it take a witch to reach their goal? 

This sounds like the opening for a dad joke. If so, the punch line would be two. One to get out of your own way and one to manifest your intent. 

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The Colors of Prosperity

June2024 Magic101It’s a beautiful spring day where the fields are lush with colors. The green of the early buds, the gold of the dandelions, and the purple of the blooming lilacs fill you with the peace of abundance. Everywhere you look, the magic of nature is flowing around you, prosperous in its brilliance of life’s potential. This is the power of color to inspire your mood and set the tone for the magic you are about to experience.

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Cosmic Chatter: Zodiac Signs and Their Gossip Styles Unveiled

June2024 WitchesUnionSitting around with a few fellow witches, we were comparing how our different astrological signs viewed gossip. Two of us Virgos were leading the conversation with the statement; “I observe and share my observations.” Hilarity ensued after that and we pegged each sign with their gossip philosophy:

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How Candle Rituals and Intentions Can Transform Your Life

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In the realm of personal growth and spiritual practices, the use of candles paired with intentions stands out as a profoundly transformative ritual. This simple, yet powerful, tradition transcends cultures and ages, tapping into the elemental force of fire to symbolize illumination, warmth, and renewal.

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The No-Sweat Guide to Spiritual Spring Cleaning

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Today, we're diving into the ancient art of spiritual cleansing, but don’t worry, there’s no heavy lifting required. This practice has been around since the Flintstones decided they needed a bit more zen in their lives, and it's all about kicking those bad vibes to the curb and rolling out the red carpet for the good stuff.

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Unveil the Magic: February's "All That Glitters Is Mine" Spell

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Embrace the Sparkle: February's "All That Glitters Is Mine" Spell from Coventry Creations

February, a month traditionally linked with love and renewal, presents an ideal time to channel energies toward magnetizing happiness, prosperity, and affection. This month, Coventry Creations' Spell Caster Club proudly reintroduces a spell embodying the essence of magnetism and manifestation: "All That Glitters is Mine.

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Unveiling Inner Happiness and Beauty

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Discovering Your Inner Happiness and Beauty

Today, we invite you on a transformative journey, one that is deeply personal and incredibly powerful. This isn't just any journey—it's a transformative exploration into the realms of your own spirit, a quest to unearth the essence of joy and beauty that lies dormant within you.

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Illuminate Your 2024 with Affirmation Candles & Aunt Jacki's Hoodoo Magic

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Welcome to a Radiant New Year!

Take a bold step into the crisp and promising dawn of 2024 and make the perfect intention, embrace those positive energies, and embark on a journey of self-discovery. What better way to initiate a radiant year than by taking charge of your destiny with our magical candles? Make January the month to spotlight your dreams with Affirmation Candles and Aunt Jacki's Ultimate Hoodoo candles, oils, and sprays.

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Dreams Come True- Witches Unions December 2023

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December 2023 Witches Union Spell Card

The New Year is quickly approaching, and what better time to focus on making dreams come true!? You need a vision, hard work, and of course a spell to manifest your dreams. We took care of the spell part, the rest is up to you! 

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Away With the Winter Blues!

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December is here and we all know what that means… Cold weather, short days, gloomy skies, and the winter blues. Some of us are born loving the winter months, while others struggle to be cheery and bright. If you’re part of that latter group, give our Winter Blues Lifter spell a shot.

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Get Ready for The New Year!

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Are you looking for something that can help you take on the New Year? Our Affirmations line has something for everyone. From Healing and Inner Beauty to Love and Success, and everything in between. Start the New Year off on the right foot!

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Witches Union Spell Card November 2023

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November 2023 Witches Union Spell Card

The Holiday season is upon us, and there is no better time to make sure our homes are ready for all of the festivities! This is the perfect spell to clear out the negative and chaotic energy and allow the positive and cheery energy in! 

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